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What’s the Best Email Automation Provider?

If you’re unsure which one of the email automation providers is right for you, continue reading. We’ll cover HubSpot CRM, Freshworks CRM and Omnisend. In addition to the top choices, they also offer SMS marketing, FB custom audience uploads, and site-specific messages. Let’s dive in! What is the best email automation software? You may have to test various options to find the one that suits your needs.

Sendinblue
Sendinblue is an excellent option if you’re in search of an affordable provider of email automation with a large feature set and a reasonable price. The platform for marketing via email has many features including a transactional mailer tool that allows you to send emails relating to purchase of products or account sign ups. Additionally, you can make use of the platform to analyze data from campaigns and provide reporting tools. You can look at the open rates of emails and click-through rates and other metrics for each campaign, and then see the ones that are performing well.

Sendinblue is a dedicated SMTP servers that permit you to manage transactional as well as marketing emails. This feature isn’t offered in ActiveCampaign which means that you require a different email service to send transactions. Sendinblue also offers live chat, SMS and Facebook ads, as well as tracking of contacts. It also allows you to test different variations of an email before sending it to a new person.

HubSpot
ActiveCampaign can be utilized as an email marketing platform. Compared to HubSpot, ActiveCampaign is simpler to use, simpler to customize, and has an enhanced email builder. ActiveCampaign also has CRM capabilities but this is only available to certain plans. These tools include workflows, list segmentation, and event tracking. In addition, ActiveCampaign also includes LiveChat that allows contacts to join your list.

Similar to ActiveCampaign, HubSpot allows you to add contacts and businesses to your account. This allows you to keep track of the work you’ve done with specific companies. HubSpot gathers all the data automatically for you making it ideal for large-scale companies. ActiveCampaign provides the same deal structure to HubSpot and allows you to add contacts and companies to different stages of the sales pipeline. ActiveCampaign utilizes a similar system to predict the likelihood of a win, and generates emails based upon this probability.

Freshworks CRM
Active campaign tracking helps you keep track of all your campaigns, and Freshworks CRM provides this in one package. It offers email marketing automation, and tools for converting subscribers into paying customers. Freshworks also includes a ticket system that helps you solve customer issues quickly. Freshworks CRM pricing is easy. There are three plans that start at $29 a month for up to 1000 contacts.

For a low cost, you can sign up for Freshworks CRM Marketing Cloud, previously known as Freshmarketer. The marketing automation platform is priced at just $19 per month and provides excellent customer support. Freshworks also offers a free plan, however it severely limits essential features. After one month you can upgrade to gain access to the full suite marketing tools. Freshworks CRM offers an easy-to-use drag-and-drop email composer, as well as a simple email builder.

Omnisend
Omnisend is an automated email service which offers many benefits for your business. Omnisend offers a variety of signup forms, ranging from non-intrusive signup boxes to welcome popups as well as exit intent Popups. Omnisend offers numerous signup forms as well an interactive Wheel of Fortune. Users will also be able to customize their forms and landing pages. Omnisend’s synchronization of audience and omnichannel-specific messages make it a great option for any business of any size.

Both systems have strengths, however they are very similar in terms of their capabilities and also cost. ActiveCampaign is able to handle 75.8 percent of the typical requirements and Omnisend can handle all but the most complex requirements. Both platforms offer a free trial available. While Omnisend has the better interface, ActiveCampaign also supports more email marketing platforms. It’s difficult to pick between the two programs.

Wix ShoutOut
The Wix ShoutOut email automation service includes a mobile-optimized email creator and template editor to help digital marketers create stunning emails. It also comes with a comprehensive management of mailing lists which lets marketers segment leads and deliver new subscribers to the proper lists automatically. This service for automation of emails is free for all new users. Users can also opt out of Wix emails at anytime. Digital marketers can design stunning emails with Wix without any technical expertise.

Wix ShoutOut is an email marketing platform that is built on the website builder. The templates for email are mobile-friendly and easy to modify. Wix ShoutOut offers 16 email templates and is free for personal use. Paid plans start from $30 per month. These plans are great for small-sized companies since Wix email templates can be modified to various screen sizes. Wix ShoutOut, a popular web-based builder that permits users to create email templates and share them with other users, is also available.