What’s the Best Email Automation Provider?
You may be thinking about which email automation software is the best for your needs. We’ll discuss HubSpot, Freshworks CRM, Omnisend, and Sendinblue. In addition to the top choices they also offer SMS marketing, Facebook-specific audience uploads, and site message. Let’s look at the options! What is the best email automation solution? You may have to test different options before you find the one that suits your needs.
Sendinblue is a great choice if you’re searching for an affordable email automation service with a broad feature set and a reasonable price. The email marketing platform has a wide variety of features including a transactional emails feature that can be used for emails regarding account sign-ups or purchases of products. The service also comes with analytics and reporting tools to help you examine the data from your campaigns. You can view open rates for emails rate, click-through rate, and more for each of your campaigns. You can also determine the ones that aren’t performing well.
Among the features of Sendinblue are dedicated SMTP servers that let you manage marketing emails and transactional emails. This feature isn’t offered in ActiveCampaign therefore, you will have to choose a different email service to send transactions. Other features offered by Sendinblue include live chat, SMS, Facebook ads and contact tracking. The platform also lets you to test different variants of an email prior to sending it to a new contact.
ActiveCampaign is an email marketing platform. When compared to HubSpot, ActiveCampaign is simpler to use, more easy to customize, and has a better email builder. ActiveCampaign also has CRM capabilities, however, this is only available to certain plans. These tools include workflows, list segmentation and event tracking. In addition, ActiveCampaign also includes LiveChat which lets contacts sign up to your mailing list.
Similar to ActiveCampaign, HubSpot allows you to add contacts as well as companies to your account. You can keep track of your interactions with specific companies by adding contacts to HubSpot. HubSpot automatically gathers the information for you, which makes it ideal for large businesses. ActiveCampaign provides a similar arrangement of deals as HubSpot and allows you to add contacts and companies to various stages of the sales pipeline. A similar system, ActiveCampaign predicts the probability of winning and sends emails based on this probability.
Active campaign tracking allows you to keep track of all your campaigns and Freshworks CRM can do this with one package. It offers email marketing automation, as well as tools to convert subscribers into paying customers. Freshworks also comes with a ticketing system that helps you resolve customer issues quickly. Freshworks CRM pricing is straightforward. There are three plans that start at $29 per month and allowing up to 1000 contacts.
Freshworks CRM Marketing Cloud is accessible at a reasonable price. This marketing automation platform is affordable at $19 per month and comes with excellent customer support. Freshworks also offers a no-cost plan, but it is severely limited to the main features. After one month you can upgrade to gain access to the full suite marketing tools. Freshworks CRM comes with an easy-to-use drag-and drop email composer, along with a basic email builder.
There are numerous advantages of using the Omnisend email automation service for your company. Omnisend offers a variety of signup forms, ranging from non-intrusive signup boxes to welcome popups and exit intent Popups. Alongside offering many signup forms, Omnisend also offers an interactive Wheel of Fortune. It is easy to allow users to customize their forms or landing pages. Omnisend’s capability to synchronize audiences and to send personalized Omnichannel messages is an excellent choice for any business.
Both systems have their strengths, however they are very similar in terms features and cost. ActiveCampaign can handle 75.8 percent of all typical requirements and Omnisend is able to support all but the most complex requirements. Both platforms offer a no-cost trial available. While Omnisend has the better interface, ActiveCampaign also supports more email marketing platforms. Overall, it’s difficult to pick between the two applications.
Wix ShoutOut’s service for automating emails includes a mobile-optimized editor for emails and a builder to help digital marketers create stunning emails. The platform comes with a comprehensive mailing list management that allows marketers to segment leads and automatically send new subscribers to the appropriate addresses. This service for automation of emails is completely free for new users. Users can also opt-out of Wix emails at anytime. With Wix, digital marketers can create stunning emails without any technical experience.
Wix ShoutOut, an email marketing platform, is built on the site builder. The email templates are easily customizable and are mobile-friendly. Wix ShoutOut offers 16 email templates, and the platform is free for personal use. Paid plans start at $30 per month. These plans are ideal for small-sized businesses since Wix email templates adapt to different screen sizes. Wix ShoutOut is also a popular website builder that allows you to create your email templates and share them with other users.